“”
Are you ready to turn creativity into a career?
Our Global Business and Public Engagement degree is designed for bold thinkers who want to shape brands, connect with audiences, and make an impact worldwide. This program blends creativity with business management to help you master the art of influencing consumers, growing brands, and communicating across cultures.
You'll learn
- High-impact digital strategies
- Innovative branding methods
- Engaging content creation tactics that drive engagement
You'll be ready to launch an exicting career in:
- Marketing
- Social media management
- Digital marketing
- Product management
- Brand management
- Public relations
The curriculum
Course Requirements |
Course Electives (Any 3) |
|---|---|
| BUS 115 Media Literacy | BUS 306 Negotiation and Argumentation |
| BUS 303 Public Relations | BUS 308 Web Design |
| BUS 317 Rhetoric and Social Change | BUS 312 Global Multimedia Productions |
| BUS 320 Strategic Communication | BUS 325 Graphic Design and Illustration |
| BUS 330 Organizational Communication | BUS 327 Social Media Management |
| BUS 370 Foundations of Leadership | BUS 403 Marketing Communication |
| BUS 407 Brand Management | BUS 404 New Product Development |
| BUS 416 Business Research Methods |
Business Management Core |
Liberal Arts Core |
|---|---|
| ACC 209 Financial Accounting | ART 100 Arts and Culture |
| BUS 102 Business and Its Environment | ENG 113 Written Composition |
| BUS 200 Marketing | ENG 114 Academic Writing |
| BUS 206 Management Theory and Behavior | HIS 123 History of World Civilizations |
| BUS 360 Business Finance | IDS 100 First Year Seminar |
| ECO 202 Principles of Economics | LTH 101 Lithuanian I |
| MTH 102 Quantitative Reasoning | |
| NAS 100 Introduction to Natural Sciences | |
| PSY 121 Interpersonal Communication | |
| BIB 200 Biblical Literature I | |
| BIB 201 Biblical Literature II | |
| COM 263 Public Speaking | |
| CST 304 Conflict Transformation & Civil Engagement | |
| PHI 341 Worldview and Christian Faith | |
| PHI 435 Ethics |
“”
Alumni work at:
